Looking for a Helium 10 vs Viral Launch comparison? Read this head-to-head comparison further.
Helium 10
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Viral Launch
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| Pricing | $37/month | $58/month |
| Best for | Helium 10 is an ultimate FBA tool for selecting a product, scaling your operation and managing your store from the ground level. |
Viral launch is a product launch tool that lets you work straight with the Amazon algorithm to launch yourself as high as possible in ranking. |
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| Ease of Use |
Helium 10 is really user-friendly and the user interface is easy to use. Any beginner can start their business with this tool. |
The user interface of Viral Launch is really intuitive and easy to use. |
| Value For Money |
Finding the right products to sell is the important thing for an Amazon seller and with this tool you can do more than just finding the right products. You won't regret investing in this tool. |
You can get started with Viral Launch by paying $350 one time which seems to expensive but the features provided by this platform makes it all worth it. |
| Customer Support |
The customer support of Helium 10 is quite decent and the knowledge base has every query you need. |
Viral Launch has 24/7 chat and phone support but they are slow in responses. |
| Check out | Check out |
Are you looking for the feature comparison on Helium 10 vs Viral Launch. Well, this article will surely help you make the right choice…
Amazon is a huge marketplace with millions of products and thousands of sellers. It can be hard to know where to start or what works best for your situation.
Being a veteran or a fresh user doesn’t matter when you are offered such a beneficial comparison. An Amazon seller does have to check for multiple sites, to begin with, their work. All this comes down to choosing the right tool for your Amazon FBA business.
Choosing the right tool for your business can be a difficult task. There are so many tools available on the market, and it’s hard to know which one is better than another.
As an Amazon seller myself, I have encountered much ease through this software, promising that it would help you too. After Helium 10 vs Jungle Scout comparison, I have compared the Helium 10 vs Viral Launch both of which are amazing Amazon seller tools.
Which Is Better: Helium 10 or Viral Launch?
I have personally tried both Helium 10 and Viral Launch and I found that Helium 10 outperforms Viral Launch in every aspect.
Helium 10 has a wide range of tools that are essential for product research, keyword research, competition analysis, inventory management, and listing optimization.
What’s more, Helium 10 offers a free plan so you can test each of these tools before deciding if Helium 10 is for you.
You can also purchase the La Carte plan and pay for the tools you want, which is not the case with Viral Launch.
Overall, I highly recommend Helium 10 for anyone looking for an edge in the Amazon marketplace.
The data of all other tools are too inaccurate to be useful. With better sales and better keyword data, I was able to optimize my ads to dramatically improve search rankings using Helium 10.
Main Differences Between Helium 10 vs Viral Launch
During my review of Viral Launch vs Helium 10, I found these major differences:
- Helium 10 has a Refund Genie that notifies the seller about any Amazon refunds whereas Viral Launch does not give any such feature.
- Helium 10 offers an Inventory protector for managing the inventory shortage whereas Viral Launch still lacks this feature.
- Helium 10 gives a free plan with up to 50% discount using the Helium Coupons whereas Viral Launch gives a paid plan.
- Viral Launch is found to be slightly more accurate than the Helium 10 according to JungleScout research.
| Features | Helium 10 | Viral Launch |
| Key Research | Yes | Yes |
| Product Research | Yes | Yes |
| Opportunity Score | No | Partial |
| Inventory Management | Partial | No |
| Product Split Testing | No | Yes |
| PPC Pricing Tool & Reporting | No | Yes |
| Request Reviews in One Click | Yes | No |
| PPC Automation Tool | Yes | Yes |
| PPC Customer Support & Training | No | Yes |
| Product Tracking | Partial | No |
| Listing Builder | No | Partial |
| Product promotions & Discount | No | Yes |
| Historical Data Analysis | No | Yes |
| Mobile App | Yes | No |
What Is Helium 10?
Helium 10 offers a comprehensive set of Amazon tools that enable you to conduct product research, analyze competition, optimize your Amazon listings effectively, track inventory levels, and automate your business operations.
With more than 10,000 downloads as Chrome extensions, Helium 10 aims at helping Amazon sellers hike up to the apex.
You always start with the minimum to reach the maximum, but what do you need to increment the growth path? Use Helium 10. Need more sales? Use Helium 10. This platform caters to every need of the user ranging from a free trial period to the best customer support.
Helium 10 offers an optimizer named Scribbler which ensures that your listings are completely optimized. You are provided Blackbox which ensures your research work.
This platform also lends you several other plans and services for your growth. Launch your site with Helium 10.
- Looking to know more about Helium 10 Amazon Software? Read the detailed Helium 10 Review to find out if this software is beneficial for you.
Use Helium 10 If:
- You are on a large budget.
- You want to make it big.
- You need an all-in-one solution for optimization, analytics, and store management.
What Is A Viral Launch?
Increase your Amazon sales with Viral Launch’s countless ideas. You can compare and contrast your ideas, which will help you reach a brilliant conclusion.
Every business has competitors, and Viral Launch allows you to track the growth and decline of the competitor’s listing. Make suggestions using the software’s keyword research tool.
The Product launch tool allows you to directly interact with the Amazon algorithm in order to rank as high as possible. Maximize your ROI with the PPC management suite and track your listing rankings with the keyword rank tracking tool.
Use Viral Launch if:
- You need a simple tool.
- You need a marketing intelligence tool.
- You need a great product selection tool.
Helium 10 Vs Viral Launch – Feature Comparison
1. Product Research
Helium 10:
Helium 10 offers its powerful tool BlackBox for product research. This tool provides a lot of filters to find products as per your parameters like variation count, the number of images, exclude title keywords, and the number of sellers.
You just need to set your filters and scan entire Amazon products, you will get a comprehensive list.
Viral Launch
Product Finder, the best tool for product research of Viral Launch similar to Helium 10 provides countless filters.
Viral Launch provides the exact product data and also provides an option to do product research directly on Amazon.
When it comes to product research, I declare Helium 10 as the winner. Viral Launch’s product research is a bit time taking and also we need to pay for it whereas we can search 20 queries for free with Helium 10.
Winner: Helium 10
2. Keyword Research
Helium 10:
Helium 10 Cerebro offers a search for a high volume of keywords. This tool generates a list of relevant keywords efficiently with many filters.
You can remove unwanted characters and keywords and get a list that can be further optimized. It shows potential keywords with low competition.
Viral Launch
Viral Launch offers a “keyword research” tool. This tool provides data from Amazon and is updated frequently. Identify keywords that are gaining popularity at the time of research with the help of historical trends.
Both provide the best tools for keyword research with countless filters. I personally feel Helium 10 is the winner as the whole manual work is reduced and gets a complete list of competitor’s keywords too automatically.
Winner: Helium 10
3. Listing Optimization
Helium 10:
Helium 10 helps you create a very competitive listing. They help you create keyword search and placement strategies to get you at the top of the listing.
Helium 10’s very first tool – Scribbles – was built for listing optimization. Since then, a lot of changes have been made to this tool, which is now called Listing Builder.
It helps Amazon sellers write listings that are optimized by making suggestions about keyword coverage, which means making sure that all important terms are in your listing.
It also links to your Amazon Seller Central account so that changes can be sent straight from there.
Helium 10 also has a number of other tools for optimizing listings, such as:
- Frankenstein: to help clean up and get rid of duplicates on keyword lists so that they are ready for list writing.
- Listing Analyzer is a tool that can help you figure out how to improve your ads.
- Index Checker – to see if a current post is listed for relevant keywords.
Some people do say that these are small improvements that can be done elsewhere (for example, Frankenstein’s functions can be done in Excel), but it can be helpful to have all of these tools in one place.
Viral Launch
Viral launch helps you get all the high-volume keywords on a single page and lets you optimize your list accordingly. It then also helps in filtering the data and accumulating it in a single piece.
They also work with a back-end keyword search that lets you reach a large number of customers.
Both platforms have a very comprehensive listing optimization and each has its features and benefits. Hence, it is quite difficult to decide who the winner should be in this case.
Winner: Tie
4. Inventory Safeguards
The introduction of a brand-new product is always an exciting time, but it also leaves you vulnerable.
Helium 10:
Helium 10 includes a function called Inventory Protector that guards your listings against overzealous couponers that want to buy up all of your inventory.
Viral Launch
Viral Launch does not include the same inventory protector tool as other platforms, but it does provide a secure environment in which to execute promotions.
Make use of the Max Order Quantity modification option of the tool to put a cap on how many of a single item each individual buyer can buy.
5. Navigation
Helium 10 & Viral Launch
Both Helium 10 vs Viral Launch have user-friendly interfaces that make it simple to navigate their respective menus. You will have immediate access to all of the available tools after successfully logging into each of your accounts.
You can always discover what you need quickly and easily with the help of these tools because they are organized into categories such as the ones listed below:
- Product Research
- Keyword Research
- Operations, Marketing
- Listing Optimization
- Analytics
Helium 10 Products
1. Box Black
Black Box, the platform’s product finder and study tool, will be one of the first tools you use in Helium10. You can use Black Box’s database of more than 450 million items to find goods that will make you money. You can narrow your search in the database by expected monthly revenue, product type, review ratings, and even the number of images. This makes it easy to find what you’re looking for in a matter of seconds.
2. Xray
In addition to Black Box, Helium 10 also has an extension for the Chrome browser called Xray that lets you study products every time you browse Amazon with Chrome. When you search, the Xray plugin gives you all the relevant information, such as revenue estimates, price, sales trends, and more, so that you can verify any possible chances.
3. Cerebro ASIN
Helium 10 also comes with an ASIN grabber and Cerebro, which is a reverse ASIN search tool that makes it easy to make ads for your goods that reach the right people quickly. The Cerebro ASIN search tool is also very popular. It helps you figure out what keywords your top rivals are using.
4. Review Downloader
With this tool, you can get the most useful information from reviews and figure out where customers are having problems right away so you can fix them before they get worse.
5. Trendster
What the Trendster tool can do for your Amazon business will make you love it. Just relax and let the tool help you see how things will change in the future. This will help you plan ahead to make more money. Trendster also lets you see how prices have changed over time, so you can figure out when the best time is to list a product.
Data Accuracy
Every Amazon seller needs to have access to precise data so that they can rely on the data metrics and discover the best products to market. Let’s see how Helium 10 and Viral Launch stack up in terms of the precision of their data.
Helium 10
Jungle Scout conducted an in-depth study on a wide variety of Amazon seller tools and compiled a chart comparing their respective levels of data accuracy.
The graphic reveals that the data accuracy of Helium 10 is only 74%, which is not very great in my opinion. With a data accuracy of 84.1%, Jungle Scout stands out as the most precise tool available to Amazon sellers among all of the other available tools.
Helium 10 has an accuracy that is 10% lower than Jungle Scout. It occasionally falls short in terms of supplying reliable data. However, the vast majority of the time, it will provide you with correct data metrics.
Viral Launch
According to the same research chart, the data accuracy of Viral Launch is 79.3%, which when compared to Helium 10 is quite reasonable.
In addition to this, the FBA industry considers Viral Launch to be the second-best accurate technique available. However, it does still lack a few times, but they try its best to reduce your losses despite the fact that its data is erroneous.
Verdict:
As can be seen, there is a discrepancy of 5.3% in terms of the correctness of their data. Viral Launch exceeds Helium 10 in data accuracy, therefore you may trust its data analytics.
Better Chrome Extension?
Helium 10 Chrome Extension
Helium 10 Chrome extension tools will help you to take your Amazon business to the top. Helium 10 provides a free and undoubtedly powerful Chrome extension.
It is a user-friendly interface integrated widely and easily with your Amazon browsing experience. It displays competitive research as you search through the seller’s listings and search pages. Chrome Extension increases sales and traffic to your listings.
Chrome extension tools significantly help you to tune the product research by validating the opportunities so that better decisions can be made and estimation of the profits.
What do you get with the Helium 10 Chrome extension:
- X-Ray
- ASIN Grabber
- Profitability calculator
- Inventory Levels
- Review Insights
Viral Launch Chrome Extension:
Viral launch Chrome extension is a market intelligence tool that lets you find profitable products with the help of AI.
AI-powered insights and billions of Amazon data points give Viral launch users an advantage over other tools. You can access historical trends, monthly sales, monthly revenue, keyword search volume, and much more while browsing products on Amazon.com.
This will let you make smart sourcing decisions for your business to start or scale it. However, the Chrome extension of Viral Launch seems to be faulty a lot of times. I have read various bad reviews of the VL Chrome extension which certainly is true as per my experience.
- Related Post- Funnelytics vs ClickFunnels
Customer Support
Helium 10:
Helium 10 believes that a smooth workflow is the strongest workflow. To proliferate their belief they have put forward 24/7 customer support.
All your questions and queries can be sent to them through email at [email protected], and they will make sure your query is addressed effectively.
They have categorized their customer service into different parts for efficient query solutions and hence the problem is solved within a time-bound manner.
Viral Launch:
The Viral Launch has incorporated an immediate chat section for solving all your questions in mere minutes.
It also has separate phone-based lined and email solutions to look after the problems the customer is facing during their journey with the platform. They also have 24/7 customer service.
Even though having a good set up the platform always falls short of replying to problems promptly raising several issues. This takes a heavy toll on the customers.
Winner: Helium 10
Though Viral Launch has a full-filling setup still the winner is Helium 10. They are quick with their replies and all the customer queries are addressed impeccably.
Pricing: Helium 10 vs Viral Launch
Helium 10 Pricing Plans: Starter, Platinum, Diamond & Custom
Helium 10 offers four affordable package plans. It provides a free package by which you can find out how Helium 10 works.
I will explain the plans and features that come with the packages differently.
Starter – $29/month billed annually:
- Ideal for beginners and those looking to get started.
- Includes limited access to product research, keyword research, and other tools.
- Access to Insights Dashboard, Keyword Tracker, and Market Tracker for a limited number of keywords and markets.
Platinum – $79/month billed annually:
- A popular choice for growing businesses.
- Offers more extensive access to product research, keyword research, and tools.
- Enhanced access to Insights Dashboard, Keyword Tracker, and Market Tracker for a higher number of keywords and markets.
Diamond – $229/month billed annually:
- Geared towards expert sellers looking to scale.
- Provides access to all features, including advanced tools like Black Box and Xray.
- Includes Market Tracker 360, Adtomic for Amazon Advertising, Insights Dashboard with personalized suggestions, and access to the Helium 10 Elite seller training and networking group.
- Offers expanded users, tokens, and white glove account management & support.
- Tailored for total customization, including solutions for brands and agencies.
These pricing plans cater to various levels of Amazon sellers, from beginners to experts, and offer different levels of access to Helium 10’s suite of tools and resources.
The Diamond plan, in particular, is designed for advanced sellers looking for a comprehensive solution to scale their Amazon business.
Viral Launch Pricing
Viral Launch offers 3 packages that include both monthly and annual payments.
Essentials: $69/ month
This plan is suitable for entrepreneurs who want to launch their first Amazon product. Viral Launch offers only three features with this plan
- Find product ideas
- Validate product ideas
- Track top-selling products – up to 3
Pro plan: $99/ month
Plan suites for people who want to grow their sales.
- Track top-selling products – up to 3
- Analyze up to 50 ASINs
- Track up to 2000 keyword rankings daily
Pro Plus Ads: $199/ month
Most expensive plan for already established brands to maximize the products. This plan allows access to a high number of features.
- Track top-selling products – up to 250
- Analyze up to 100 ASINs
- Track up to 5000 keyword rankings daily.
Helium 10 Key Feature
1. Reverse ASCI Search by Helium 10
The reverse ASIN search feature allows you to discover your competitors’ keywords. The reverse ASIN searches make using the right keywords for Amazon product listings much easier.
You can perform this for free by Cerebro. Cerebro by the Helium 10 software tool lets you do it.
A reverse ASIN search entails entering a product’s ASIN into a keyword search tool. Cerebro by Helium 10 reverse ASIN search tools reveal which keywords the product is currently ranking for.
You can learn much about which keywords your competitors use in their Amazon SEO strategy.
2. Inventory finder
You can get your money back if your inventory is lost or damaged. Helium 10’s Refund Genie tool allows you to get your money back quickly while avoiding all of the complicated reimbursement processes.
The creation of detailed reports is completed quickly, making it much easier to submit reimbursement requests to Amazon.
This allows you to keep track of previous Amazon reimbursements while also making it easier to adhere to the Amazon refund policy and guidelines.
Refund Genie by Helium 10 includes many helpful features to maintain better historical information on actual reimbursements for the past 3 years.
Keyword Processor
Keyword Processor turns large keyword lists into traffic generators for your listings. Helium 10’s Frankenstein keyword processing tool. It saves time and effort by processing thousands of keywords in a matter of seconds.
By targeting the best keywords, Frankenstein by Helium 10 is ranked higher in the A9 Search engine.
Higher Amazon product rankings increase traffic to listings and convert more sales. Allows you to take a large list of keywords and reduce it to a manageable group for use.
Product Rank Tracking
Helium’s Keyword Tracker tool makes tracking and monitoring Amazon product rankings simple and easy.
You can track the position of keywords in real time and monitor all of the keywords you’ve chosen in one easy-to-use rank-tracking dashboard.
The product Rank tracking tool’s Rocket boost feature allows you to view keyword ranking data for any boosted keyword every hour for approximately 10 days.
With tracking rank, you can immediately learn about the keyword’s positions, trends, and ranking history in order to develop a sales strategy. For a profitable business, you can outrank your competitors and monitor important keywords.
Listing Monitoring and Alerts
Hijacker a Helium 10 tool detects and has 24-hour surveillance software. Alerts will monitor all your ASINs and immediately alert you when another seller tries to sell counterparts of your products or illegally takes the brand authority.
Constant monitoring of listings is done to let you be ready in case of a risk.
Alerts also help to report to the hijacker tool so that the company can remove such frauds from the market area.
Financial Analytics Dashboard
Financial Analytics is the most important aspect of the business. Helium 10 offers you to measure all the profitability at a glance by observing your product listing and Amazon account analytics all together in one place.
Inside Profits are the financial Analytics tool by Helium 10 which will allow you to view all your financial Analytics including sales, margins, and profits too.
Tracks sales, inventory, and trends to analyze the performance of the business. Provides results with accuracy avoiding uncertainty and you can always know where your business stands. Profit is a user-friendly dashboard that makes simple customizations that suit your business.
Email Automation Tool
The best email follow-up tool is provided by Helium 10. More benefits for the user. All you have to do is set up your first email Automation. Helium 10 tools include follow-up.
Then, following the instructions you will receive when you connect your token to your seller central account, create your first automation. After the first automation is activated, emails appear on your dashboard automatically.
The most important aspect of reaching out to users is email automation which is followed up on.
Helium 10 Pros
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Helium 10 Cons
Viral Launch Features:
1. Finding Product Ideas
Product ideas and understanding the basic criteria of a successful Amazon product are crucial. Product ideas are based on some conditions of the products like small, light, and portable.
The product must be in the affordable margin range. The product should not be dominated by a name brand for more opportunities to grab the market share.
There are three creative techniques with Viral Launch for helping you to get product ideas:
- Alibaba catalogs and storefronts
- Niche Discovery Methods
- 10 Ideas Each day
2. Validate Product Ideas
The market intelligence tool of Viral Launch validates your product ideas. It gives you access to Amazon-wide insight among trillions of various data points. You can validate any product before launch and make firm decisions.
It is the most valuable tool and the only tool that can collect different data points from Amazon’s entire marketplace.
Validation of product ideas is performed by assessing the brand, sales spread, competitor’s intelligence, market pricing, trends, product reviews, product fulfillment, and many more.
Viral Launch will let you confidently validate the product ideas with their working experience on thousands of brands.
3. Automate your keyword research
Keyword research is a crucial aspect and proper keyword research can differentiate a huge amount in sales. Viral Launch allows you to get a list of your product’s 1000 most important keywords in the priority order with just one click.
Keyword research helps you to quickly identify the product’s most important sales in the market.
Tools like keyword research and listing Analyzer automate your keyword research. Through competitor intelligence, you can know your competitor’s product Rank, and prepare your own strategy.
4. Keyword Rank Tracker
Tracking your product’s keyword ranking on Amazon is critical to your business’s success. It allows you to keep track of the most important sales-inducing keywords and sponsored ad placements on a daily basis.
It also sends an alert whenever the rank of the keyword changes. Depending on the package you select, you will be able to track a different number of keyword rankings every day.
You can track up to 2000 keyword rankings with the Pro Plan, while you can track up to 5000 keyword rankings with the Brand Builder and Kinetic plans.
5. View PPC data and insights: Kinetic PPC
Viral Launch’s PPC is one of the most effective ways to get the right buyers to view your products. It is a pay-per-click platform that helps sellers.
PPC allows sellers to pull valuable insights and data from multiple sources to improve the effectiveness of their PPC strategy.
Amazon PPC is an advertising and marketing platform that lets you buy and optimize various types of Amazon ads.
The Kinetic PPC tool kit of Viral Launch saves time and improves profits by automating your Amazon PPC strategy. To implement an informed PPC strategy, you need to follow the following steps:
- Free 1-1 setup call.
- You need to get to know about kinetic and set up your first 5 automation in consultation with a trained specialist.
- Integrated research tools
- Best keywords must be added to your listings with integrated search and tracking data.
- Drive Profits and Sales
- Tracking organic keyword ranking and ad profitability to always keep improving your results.
- You can access more data and see how each of your products is performing across all the listings.
6. Split Testing
Through controlled experiments, Split Testing compares multiple versions of a listing. Split testing is used to improve a metric such as clicks or conversions.
You will be able to test an unlimited number of variations of each listing element that you supply.
This way, you can be certain that you have the most optimized listing for your specific market.
Amazon Split Testing is one of the most underutilized methods for increasing your sales and listing profits. Viral Launch provides a free split testing tool called Listing Dojo. Profits can be increased, and the listing dojo is simple to set up.
New: Dojo by Viral Launch Listing You can quickly perform A/B testing on the key features of your product using this application. Price, images, titles, and descriptions are just a few examples. Each division can be completed in a matter of minutes.
What I like about this tool is that once you set up a test, it runs it automatically in the background. You can see it for yourself by following this link.
Viral Launch Pros & Cons
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FAQs | Helium 10 vs Viral Launch
🤷♂️ How many keywords could be targeted in Viral Launch?
Viral launch lets you target a maximum of 4 keywords with one launch.
💁♀️Where do I get the best customer support?
According to me, the best support for the customers is offered to you by Helium 10 because of their quick replies and impeccable service. Viral Launch gives 24/7 support and phone support as well but their responses are slow.
👍 Is Viral launch free?
Viral Launch Offers 14 days free trial with no credit card details. Sign up and get your free trial now.
👉Is Helium 10 X-ray accurate?
Helium 10 claims that their X-ray feature tool is 97% accurate which is a really good number considering many other tools provide less than its accuracy.
Is Helium 10's data accurate?
Yes, Helium 10 is mostly accurate and the company claims it to be 97% accurate.
👍 Is Helium 10 worth it?
Helium 10 is one of the best tools that you will find out and loaded with powerful and sophisticated tools. You can go toe to toe with the competitors and create perfection in the Amazon business.
🙋 How does Viral Launch get their data?
Viral Launch has the most accurate and recent sales estimates because they have the most comprehensive, real-time data from Amazon. VL get it from viewing billions of data points, which is not possible by anyone else.
Helium 10 vs Viral Launch Reddit: Who Wins?
Some Redditors also discussed Helium 10 vs Viral launch on Reddit.
So, who wins?
Also Check:
Conclusion | Which Is Better Helium 10 or Viral Launch 2023?
By the end of my Viral launch vs Helium 10 comparison, I discovered that Helium 10 was more usable than the Viral launch. It performs all of the functions of Viral Launch as well as some additional functions. Like the Refund Genie feature, which tells you if you have any Amazon refunds, or the Inventory Protector feature.
Helium 10’s free plan is the icing on the cake, and you should definitely try it out before subscribing to the paid version.
But don’t dismiss Viral Launch. Viral Launch is off to the customers with some deal-making promises, including accurate statistics and forecasts, outstanding customer support, and much more.
When it comes to user support, Helium 10 provides the best technology and tools for the job. Overall, the Helium 10 seller tool has impressed me. It gives me so much for such a low price, not to mention the customized plan.
