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Why do fonts matter in Graphic Designing?
Fonts are one of the most important things you should know about when you are doing Graphic designing. Fonts are one of the essential elements to branding and brand personality that is often being neglected. Fonts considered as Typography in the Design World hold a lot of weight on the brand.
Fonts that we considered as Typography can be a huge impact on your feeling and can express the tone and message of your brand. Typography has the power to set the tone for your content.
The fonts you use, their style, and even their color show what your brand message is and set the tone according to it. Remember that always choose the font that must be easily readable. This is the most basic rule some companies neglect this rule and choose the wrong fonts that set their brands’ message wrong.
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Mack Graham
Mack is a technology writer who specializes in helping people understand the latest software, gadgets, and devices. He has a passion for writing and loves to share his knowledge with others. Currently, Mack is working as an outreach expert for various companies and writes how-to articles on GizmoBase. Mack has over 10 years of experience writing and editing content for technology companies, including Hewlett-Packard, Oracle, and SAP. His writing has been featured in publications such as the Huffington Post, Business Insider, and Silicon Valley Business Journal.