Email Marketing tool is one of the most important tools for building an email list, it helps you to build trust with your email subscribers and also helps you to carry out complex email marketing tasks like automation and other stuff.
Without an email marketing tool, building and growing an email list is almost impossible and I cannot think of how I would have managed to handle my email lists with Great email marketing software.
So today in this Mailerlite Review we are going to have a look at one of the best Email marketing tools out there known as Mailerlite.
So let’s get started
Contents
- Mailerlite Review: What Is Mailerlite?
- Pros and Cons Of Mailerlite
- Mailerlite Customer Support
- Mailerlite Features
- Mailerlite Plugin
- Mailerlite Knowledge Base
- Mailerlite Official YouTube Channel
- Mailerlite Pricing Plans: How Much Does Mailerlite Cost?
- Conclusion Of Mailerlite Review
- FAQs Related To Mailerlite Review
Mailerlite Review: What Is Mailerlite?
Mailerlite is one of the many Email Marketing software that helps you to send, automate and carry out complex Email automation tasks with ease.
I’ve been using Mailerlite since the beginning of my blogging endeavors and I must say it’s a pretty decent Email Marketing software.
Although I’ve not yet purchased their Pro plans I’m good with their Free plans as my email subscribers list is not very big either.
Even though Mailerlite is not a renowned Email Marketing Tool among Internet marketers but still It has managed to deliver all the tools that an Internet Marketer will ever need in their email marketing tool.
The best thing about Mailerlite Email marketing tools is its forever FREE plan, Most beginner marketers don’t have money to spend on a costly email marketing tool, but that problem is eliminated with the FREE Plan of Mailerlite email marketing tool.
Pros and Cons Of Mailerlite
So now let’s discuss the Pros and Cons Of Mailerlite Email Marketing Tool, what I find Good and What I Found Bad about this tool.
Mailerlite Pros:
1. Mailerlite has a Forever FREE plan in which you can build a list of up to 1000 subscribers and send 12000 emails per month. and most beginner marketers can benefit.
2. Has all the features of an advanced Email Marketing Tool that you will ever need.
3. Mailerlite offers a 14-day Free trial to premium features such as priority support, Premium newsletter templates, custom domains, auto resend, delivery by time zone, and many more.
4. Mailerlite also offers some addons that can improve your email marketing campaigns like SuitesPRO, Mailerlite PRO, and Dedicated IP. we will discuss these features in detail below.
5. Mailerlite newsletter sends weekly tutorials and tips to improve the deliverability of your email, and also they have a youtube channel where they educate their customers on how to use their tool and get the most out of it.
6. The pricing plans are very affordable for all business sizes, even for a newbie marketer.
7. The Mailerlite dashboard has a clean design with intuitive and advanced functionality.
8. The support mechanism and the support staffs are super responsive. Even if you have a FREE plan they reach out to you within an hour if you put up a support ticket.
9. Mailerlite also has a super-comprehensive Knowledge base that you can use if you ever need to find something about the tool.
10. Mailerlite also has a blog that keeps you updated with the latest email marketing trends in the industry.
11. Mailerlite has also recently launched their FREE academy where they teach FREE email Marketing through their courses.
Mailerlite Cons:
1. In Free Plan – Sometimes emails do not get delivered in the primary tab, and the users have to find the email in the Promotions tab, Pro version might have better deliverability.
2. The free plan has Mailerlite branding that you can’t remove unless you have a pro plan.
Mailerlite Customer Support
Mailerlite has very responsive support and they never take their customer for granted. I use the Mailerlite FREE plan but still, they manage to reply within a day when I raise a support ticket at Mailerlite.
here are the screenshots of my support ticket with Mailerlite.
As you can see, as I am a Free plan user the support response is a little bit delayed but if you buy a Premium plan of Mailerlite then you can get priority support with the live chat feature.
Mailerlite Features
Mailerlite has a Super minimalist dashboard that’s easy to use and understand.
Here are all the features of the Mailerlite Email Marketing Tool
| Support | Premium Plans | Free Plan |
| Knowledge base | ✅ | ✅ |
| Video Tutorials | ✅ | ✅ |
| Email Support 24/7 | ✅ | ✅ |
| Live Chat Support | ✅ | ❌ |
| Mailerlite Pro | $100/month | ❌ |
| Email campaigns | Premium Plans | Free Plan |
| Drag & drop editor | ✅ | ✅ |
| Rich text editor | ✅ | ✅ |
| Built-in photo editing | ✅ | ✅ |
| File manager | ✅ | ✅ |
| Mobile-friendly email newsletters | ✅ | ✅ |
| Remove Mailerlite Logo | ✅ | ❌ |
| Custom HTML editor | ✅ | ❌ |
| Newsletter templates | ✅ | ❌ |
| Grow Subscribers | Premium Plans | Free Plan |
| Landing pages | ✅ | ✅ |
| Embedded signup forms | ✅ | ✅ |
| Pop-up subscribe forms | ✅ | ✅ |
| Subscriber management | ✅ | ✅ |
| Unsubscribe page builder | ✅ | ✅ |
| Use Custom Domains | ✅ | ❌ |
| Promotion pop-ups | ✅ | ❌ |
| Deliver | Premium Plans | Free Plan |
| Email automation | ✅ | ✅ |
| Advanced segmentation | ✅ | ✅ |
| Interest groups (tagging) | ✅ | ✅ |
| RSS campaigns | ✅ | ✅ |
| A/B testing | ✅ | ✅ |
| Auto Resend | ✅ | ❌ |
| Deliver By Time Zone | ✅ | ❌ |
| Dedicated IP | ✅ | ❌ |
| Track Results | Premium Plans | Free Plan |
| Email campaign reports | ✅ | ✅ |
| Surveys | ✅ | ✅ |
| Click maps | ✅ | ❌ |
| Open By Location | ✅ | ❌ |
| Account management | Premium Plans | Free Plan |
| Domain authentication | ✅ | ✅ |
| Multi-user accounts | ✅ | ✅ |
| User permissions | ✅ | ✅ |
| Connect | Premium Plans | Free Plan |
| Integrations | ✅ | ✅ |
| API | ✅ | ✅ |
| Landing pages | Premium Plans | Free Plan |
| Free Website | ✅ | ✅ |
| Free 5 Landing Pages | ✅ | ✅ |
| Unlimited Websites and Landing Pages | $10/Month | $10/Month |
| Unlimited Traffic | ✅ | ✅ |
| 25+ Customizable Templates | ✅ | ✅ |
| SSL Encryption | ✅ | ✅ |
| GDPR Compliance | ✅ | ✅ |
| Double Optin | ✅ | ✅ |
| Survey and Quiz | ✅ | ✅ |
| Mailerlite Popups Integration | ✅ | ✅ |
| Custom Code Injection | ✅ | ✅ |
| Mobile Optimized Landing Pages | ✅ | ✅ |
| Analytics | ✅ | ✅ |
| Customizable Favicon | ✅ | ❌ |
| Create Templates | ✅ | ❌ |
| A/B Split Testing | ✅ | ❌ |
| Unlimited Domains | ✅ | ❌ |
| Additional Analytics: Click Heatmap | ✅ | ❌ |
Mailerlite Additionally offers some Addons that you can avail of by paying a little extra that’s gonna help you with your email marketing Endeavours.
Mailerlite Plugin
Mailerlite also has a plugin that you can install on your WordPress website, It allows you to Embed Email Popups and Custom HTML email sign-up boxes that you create on the Mailerlite dashboard.
No need to install any other extra plugin, Mailerlite plugin has everything inside it that you will ever need on your WordPress website to collect emails.
Just create a Popup or an Email opt-in form at the Mailerlite dashboard and paste the code where you want the Signup form to appear, and the plugin will do the remaining work.
Mailerlite Knowledge Base
Mailerlite has a super-comprehensive library of a Knowledge base where you can find helpful information regarding the Mailerlite email marketing tool.
You can visit the Mailerlite Knowledge Base by clicking on the below link.
Mailerlite Official YouTube Channel
Mailerlite also has a YouTube channel where they regularly upload the helpful tutorial video related to EMail Marketing and how to use the Mailerlite Email Marketing Tool.
Below is a video from the Official Mailerlite YouTube Channel.
Mailerlite Pricing Plans: How Much Does Mailerlite Cost?
Mailerlite’s Pricing plans are pretty flexible and are very affordable for all Businesses small to medium to large-sized enterprises.
Heck Mailerlite even has a FREE plan for newbie email marketers who wanna learn and grow along the way which offers most of the essential Email marketing features for absolutely FREE and doesn’t even charge you a penny for that.
Here is the pricing plans for Mailerlite Email Marketing Tool
| Subscribers | Emails / Month | Monthly Cost |
| 1 – 1,000 | 12,000 | FREE |
| 1 – 1,000 | Unlimited | $10 |
| 1,001 – 2,500 | Unlimited | $15 |
| 2,501 – 5,000 | Unlimited | $30 |
| 5,001 – 10,000 | Unlimited | $50 |
| Custom | Unlimited | Custom Pricing |
Conclusion Of Mailerlite Review
So that was all about Mailerlite Email Marketing Tool. Mailerlite is a great Email Marketing Tool equipped with all the features that an email marketer will ever need to build grow and thrive an Email List.
With that being said, If you’re looking for the best Email Marketing tool with great deliverability and all the advanced features, then go with Convertkit, That’s what Most Internet Marketers use these days.
FAQs Related To Mailerlite Review
Does Mailerlite have a Free Plan?
Yes, Mailerlite does have a FREE plan in which you can build a list of up to 1000 email subscribers and can send up to 12000 emails per month. If you ever need more than 12000 emails per month then you can also upgrade to Premium Plan to Upgrade the Subscribers and emails limit.
Does Mailerlite Offer and Money Back Guarantee?
No, Mailerlite does not offer any money-back guarantee
Does Mailerlite offer any Free Trial to their Premium Plans?
Yes, Mailerlite offers 14 Days Free Trial to all users to test and try their Email Marketing Tool.
Can you Import Subscribers From the Previous Email Marketing Tool To Mailerlite?
Yes, Of course, you can. Mailerlite has a feature through which you can import all of your email subscribers from your previous email marketing tool to Mailerlite with the click of a button.
Thank you Tarun!
This is really an incredible email marketing tool and its forever FREE plan is good for beginners.
Thanks again! 🙂
Thanks for going through the article buddy.