How to Sell on Facebook Marketplace?

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Want to know how to sell on Facebook marketplace? Let’s find out.

Online garage sales have become a popular alternative to traditional garage sales. Facebook Marketplace is a free alternative for casual sellers that links you with possible buyers in your region.

However, there are limitations to what you may offer, and standing out on the platform might take a little finesse.

What is Facebook Marketplace and how does it work?

how to sell on facebook marketplace

Facebook launched the Marketplace in 2016 and it immediately became a popular platform for selling things to local shoppers. When selling locally, Facebook Marketplace is a safer and more user-friendly site than Craigslist.

Facebook is now distinguishing itself from Craigslist by enabling approved merchants to provide nationwide delivery for items in specific categories, giving them access to a considerably bigger client base than local-only sellers.

How big is Facebook marketplace?

Facebook, for example, has a monthly active user base of 2.8 billion, with an estimated 800 million Marketplace users.

People often conceive of the Marketplace as a clearinghouse for people’s used or unwanted home things because of its roots as a local buy/sell platform. However, because of its shipping capabilities, it’s ideal for retail arbitrage—the practice of purchasing in-demand things from a shop and reselling them online for a greater price.

If you’re new to the Marketplace, have a peek around and discover what kinds of things are available.

You may buy and sell almost anything on this site, much like on eBay or Craigslist—from vehicles to sofas, video games, furniture, and more.

Facebook Marketplace is a platform that allows you to sell Categories

Items in the following categories may be listed by people and brands:

  • Classifieds.
  • Clothing and accessories are available.
  • Deals.
  • Electronics.
  • Entertainment.
  • Family.
  • Hobbies.
  • Housing.
  • Vehicles.

Shoppers can choose to explore specific categories, all categories, or search for a specific product.

What factors should you think about before selling on Facebook Marketplace?

1. Orders must be dispatched within three days of receipt and must be received within seven days.

For firms who manufacture handcrafted items, it’s critical to adjust the amount offered to account for supply and demand difficulties.

2. Facebook Marketplace isn’t compatible with all eCommerce systems.

The eCommerce platforms with which Facebook Marketplace has collaborated are listed below.

  • BigCommerce.
  • ChannelAdvisor.
  • ShipStation.
  • Shopify.
  • Zentail.
  • Quipt.
  • CommerceHub.

3. There will be a lot of buyer interactions and messaging.

On Marketplace, like with any other sales channel, you’ll get queries from individuals who are interested in buying your product or who have already bought it and are figuring out how to get it.

For pre- and post-purchase enquiries, you’ll need to quickly master your tone and communication templates.

Customer service communications are an underutilized tool for showcasing your brand’s personality and delighting consumers.

Who should use Facebook Marketplace to sell?

The quick answer is that it may be anyone! Facebook Marketplace is for those who want to get rid of superfluous goods, but it’s also for entrepreneurs, eCommerce firms, Amazon sellers, woodworkers, handcrafted artists, brick-and-mortar stores, and so on.

In truth, selling techniques on Facebook and other sites like Amazon and eBay are very similar.

Unlike other eCommerce or resale platforms, Facebook doesn’t charge you anything to post your things if you sell them locally. When a consumer orders shipping, the seller is only charged 5% of the total selling price. For new or seasoned eCommerce businesses, offering items on Facebook is a no-brainer because of the little expense.


As of October 2018, over 800 million individuals across the world used Marketplace every month to explore, purchase, or sell things.

As competition grows and omnichannel methods become more prevalent, merchants are searching for new ways to diversify their sales channels, including tapping into existing networks and online platforms.

Facebook Marketplace allows users to explore, purchase, and sell things. You can contact buyers where they are already by listing on Marketplace.

Roshan Jha

Roshan Jha is a creative SEO editor at Gizmobase who loves to talk about online shopping, dropshipping, and what's new in the market. He's got a knack for writing stuff that's easy to read and really useful, especially for online stores. He's great at mixing up storytelling with some smart digital tips, making his advice super helpful for freelancers and marketers. Roshan's way of explaining things is super clear and friendly, making tricky topics easy for everyone to get.

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